string(0) ""
Follow us

Double A widens its horizon and reach in the MENA region

Double A present at Paperworld ME 2014 reaffirming its commitment to the region

 

Dubai, UAE, February 25, 2014 – Double A will launch new product range with the introduction of Double AToners in the MENA region during Paperworld Middle East 2014. Double A will also unveil its special service centers in the form of Double A Copy Centres (DACC) in the UAE.  Customers are invited to visit its booth at Hall 3, Stand 3D12 of Dubai International Convention and Exhibition Center, from March 4-6.

 

Over the last few years that MENA has become a key market for Double A, both consumption of paper and the demand for high quality Double A paper continues to grow. To match this growth, Double A has increased paper capacity by 220,000 tons per year at its mill in Prachinburi, Thailand and has successfully acquired Alizay (now Double A Alizay), a French mill that can produce, at full capacity, 300,000 tons of paper per year.

 

Double A Alizay is producing premium quality paper brands, namely, Double A, Smart Copy, Hi-Plus and Smartist, using short fiber from KHAN-NA, Double A’s sustainable pulp from Thailand.

 

Following the successful revival of Alizay mill operations in June 2013 and shipment of first batch of high quality paper to the Middle East in August 2013, Double A is ready to step up the game and bring its marketing magic to the Middle East and Europe.

 

Double A has continued to achieve high level of brand awareness and has been recognized as a Superbrand in 2013. This is the 4th year in a running that Double A has achieved this feat.

 

“Paperworld Middle East is the perfect platform to connect with customers and business partners from key regional markets, and is also the best place to meet new customers and foster fresh partnerships.  Double A’s recent capacity increase with the Alizay Mill will enable us to match increased demand in this region and to introduce other competitive brands and services, which will widen our portfolio appeal”, said Mr. Thirawit Leetavorn, Double A Senior Executive Vice President.

 

Double A is inviting its customers, business partners and paper consumers from all over Middle East, North Africa and South Asia to visit its booth for the chance to speak with Double A Senior Executive Vice President and 
Double A representatives from the region to discuss about the latest trends in the paper industry, new brands, promotions, current and future projects and possible business opportunities with Double A.

 

Double A will be at Hall 3, Stand 3D12 and will be open from 10:00 am to 7.00 pm.

 

News / Press Release

  • Highlights
  • Updates

DOUBLE A & MALAYSIAN NATURE SOCIETY (MNS) JOIN FORCES TO PROMOTE AWARENESS OF SUSTAINABLE CONSUMPTION

16 August 2016, Kuala Lumpur – Double A, the leading copy paper manufacturer collaborates with the Malaysian Nature Society in an effort to educate the public on deforestation issues and the importance of sustainable consumption in hopes of preserving the environment. The beginning of this collaboration starts with a week long campaign through the 1Dream1Tree (ODOT) project and The Unfortunate Tales of a Treeless World that will be exhibited from 15-21 August at Mid Valley Megamall.

Visit Double A’s Exhibit of Asia’s Most Preferred Paper Brand at Paperworld Middle East

Dubai, UAE, 28 February 2017 – Double A, Asia’s most preferred paper brand, will be on exhibit at Stand 2-C12 in Hall 2 of Dubai International Convention and Exhibition Center from 14-16 March 2017. Double A’s distinct quality attributes – smoother surface, sharper print and suitable paper for double-sided printing - have propelled the paper brand into becoming the most preferred in Asia, including the Middle East. It maintains this position by continuously delivering tangible consumer benefits supported by product trial and loyalty programs.

Double A Joins Prof. Philip Kotler in Creating a Better World through Marketing

Bangkok, Thailand, 11 March 2013 – Double A, Prof. Philip Kotler and the World Marketing Summit join hands to promote the idea of creating a better world through marketing.

Double A receives three awards for its integrated marketing campaign

Alizay, 9January2014–Double A’s 360° integrated marketing campaign has been recognized for its creativity at two prestigious European festivals in the field of advertising. The short spots have been rewarded with silver for Craft film and bronze for Film at Eurobest 2013 and have also received the Grand Cristal for Film at the Cristal Festival 2013. Developed by Buzzman, the campaign aims at attracting French consumers and increasing brand awareness. It also encourages them to reconsider the value of common objects and in particular the value of paper, humorously demonstrating that, despite appearances, all papers are not of equal quality.

Double A supports Thailand’s advancement towards national sustainable forest certification standard

Bangkok, Thailand, 4 May 2017 – Double A continues its active promotion of sustainable fiber sourcing in Thailand through certification. The Programme for the Endorsement of Forest Certification (PEFC) accepted Double A as an International Stakeholder member, the first Thai company to be accepted in the alliance.

Double A wins a Grand Prix for the music VDO “Obsession for Smoothness” at Spikes Asia 2018

The eye-catching creation of “Obsession for Smoothness” music VDO that was the 4 parties collaboration between the premium copy paper Double A, an American alternative rock band OK GO , Spa Hakuhodo and the creative agency SIX Inc., continuously succeeded to win the Grand Prix award for Technological Achievement subcategory of the Digital Craft Category at Spikes Asia 2018 which take place at Suntec, Singapore.

Double A Paper Takes Part in Earth Hour 2014

Bangkok, Thailand, 26 March 2014 - Use your power and go beyond the hour for the planet! Double A Paper, led by Thirawit Leetavorn (center) encourages all Double A staff and their families in Thailand, Double A Alizay office in France, branch offices, business partners and customers across the world to celebrate their commitment to the planet by participating in Earth Hour 2014.

Double A Welcomed Sasin and Net Impact Bangkok Professional Chapter

Bangkok, Thailand, 28 March 2014 - Double A Paper recently opened its door to a group of MBA students from Sasin Graduate Institute of Business Administration of Chulalongkorn University and the Bangkok Professional Chapter members and guests of Net Impact, one of the largest global networks of business professionals and students.

Double A Supports Shishu Polli Plus

DHAKA, Bangladesh, 2 June 2014 - Double A has stepped up for the education of impoverished and helpless children in Bangladesh. The paper company has pledged to support Shishu Polli Plus, a purpose built rehabilitation village for children and their mothers, with one year supply of paper and shoulder the computer training of the children.

Double A joined Business Opportunities in France Seminar

Mr. Yothin Dumnernchanvanit, President of Double A (1991) PCL. (3rd from left), recently participated as a speaker in a seminar on ‘Business Opportunities in France’. This seminar aimed to present business potential and investment opportunities in France to Thai private sector and businessmen in order to enhance an investment and extend trade into foreign markets. From left, Mr. Narong Sasitorn, Deputy Permanent Secretary, Ministry of Foreign Affairs Mr.Teerapong Junsiri President of Thai Union Frozen Product PCL. Mr. Apichart Chinwanno, Thai Ambassador to Paris Mr. Thierry Viteau, French Ambassador to Thailand Mr.Prakaisak Sawasdisingha and Mr.Chingchai Hanjenluk also joined the seminar at the Pullman King Power Hotel.

Innovation’s role in differentiating commodities – the Double A Way

Tokyo, Japan, 4 October 2014 – High quality paper maker Double A shared the innovative strategies that elevated Double A to a global premium copy paper brand at the recently concluded 3rd World Marketing Summit in Tokyo, Japan.

Double A gives unique experience to Korean Youth in learning its sustainable production

Bangkok, Thailand – The new batch of KHAN-NA Expedition from Korea has recently visited Double A’s integrated pulp and paper mill to witness the ‘Double A Way’ of making sustainable paper, experience planting trees on KHAN-NA and learn the benefits of paper trees directly from Thai farmers.

Choose your country or region

Close
Asia pacific
Asia pacific
Middle East
Middle East
Oceania
Oceania
Africa
Africa
Europe
Europe
North America
North America
Australia
Australia